Tesco is not the only supermarket in the United Kingdom, Tesco is the dominant shareholder, but it should not be considered a monopoly since there are several other companies competing with Tesco . A concentration ratio is a way . database? Competition regulators are important in business and are required to ensure equality and a fair deal for all, Your email is safe, as we store it according to international data protection rules. Scholars Copy. To make these things happen, EU countries have set up bodies to run the European Union and adopt its legislation. Austria, Belgium, Czech, Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Slovakia, Slovenia, Spain, Sweden and Switzerland. European policies Make sure that this guarantee is totally transparent. This penalty to the British Airways has been the highest ever imposed by the OFT for violation of competition law and this demonstrates the determination of the OFT to deal strongly with anti-competitive behaviour. from 14.0 billion to 15.4 billion, hence the UK economy is dependent on the import of essential raw and prepared materials; today the service sector is more and more important to the UK economy as a result of the weakening of the manufacturing sector now imports are crucial and that is why using the international market the UK economy is on the growth as the export data depicts that UKs export is increasing from 8.2 billion to 10.9 billion. European Union is a unique economic and political society which is in partnership between 27 democratic European countries. Free Movement of Citizens: Market structure is said to be the characteristics of the market. The stability pact (the main points of which were agreed at the Dublin summit of European heads of state or government in December 1996) will force EU countries into a system of fiscal responsibility which will enhance the Euros international credibility. By continuing well assume youre on board with our Find out more about our Board and Executive Team. How do other supervising bodies monitor anti-competition? OFT gathers intelligence about markets and trader behaviour from a wide range of sources and then they respond to complaints about markets from nominated consumer bodies, where the OFT is able to see potential problems, the OFT undertakes market studies and recommends to take action respectively. A competition test to curb the power of the supermarkets was unveiled by the Competition Commission last year as part of a planning shake-up designed to boost competition in the multi-billion pound grocery market. Released by cars and trucks, these microscopic particles can cause respiratory diseases. Advantages: A single currency should end currency instability in the participating countries (by irrevocably fixing exchange rates) and reduce it outside them. The policy also allows technological innovation and the European Commission makes sure that these innovations are in the European Unions fair competition policy. Buyers see different in sellers, products and will pay different prices for them. In June 2010 the total value of trade-in-goods imported to the UK from countries outside the EU was 15.4 billion. Under the system, European Union governments set limits on the amount of carbon dioxide emitted by energy-intensive industries and if they want to emit more CO2 than their quota, they have to buy spare permits but most supermarkets stores do not manufacture and this means that they will have to use eco friendly methods of business and equipment. This should lead to more investment, more jobs and lower mortgages. Eliminating exchange rates between European countries eliminates the risks of unforeseen exchange rate revaluations or devaluation, further those businesses who involved in commercial transactions in different member states would no longer have to face administrative costs of accounting for the changes of currencies. For Part 1 I will be describing the 4 different market structures that economist usually talk about are perfect competition, monopolistic competition, oligopoly and monopoly. It is estimated that the currency cost of exports to small companies is 10 times the cost to the multi-nationals, who offset sales against purchases and can command the best rates. OFT is a non-ministerial government regulator that was established by government in 1973. Since 1995 alone, about 100,000 young Britons have spent time studying in another European country. Even in store level, there are as many as four layers of management in some large stores. Buyers see different in sellers, products and will pay different prices for them. A market structure is the environment in which a business operates and relies on factors like how competitive the market is, how easy it is for a new company to enter the market and how differentiated each company's products are. But, in economics, market is used in a wide perspective. To find the main sources of competitive advantage that Tesco has over its competitors an analysis of the structure of the industry should be under-taken (Porter, 1980). The characteristics of perfect competition include: large number of buyers and sellers, easy entry to and exit from the market, homogeneous products, and the firm is the price taker. The report structure also focuses on the competitive landscape of the Global Parchment Baking Paper Market, this report introduces in detail the market share, market performance, product situation . Market structures are basically the number of firms in the market that produce identical goods and services. they will be extremely affected by any slowdown in the UK food market. TESCO SUSTAINABILITY REPORT CASE STUDY 4 Source: Thus, Tesco Inc. operates in an oligopoly market structure and competes with Asda and Sainsbury. essay, Quasar Computers and Different Market Structures, Various Market Structures and Characteristics, Reflection Essay on Differentiating Between Market Structures, Differentiating Between Market Structures, Classifications of market structures in the US, Analyze the Price Elasticity for different market structures, Write Tesco PLC is a UK-based global supermarket chain and it has 7817 shops and 517,802 employees around the world. (Source: UK Jobs Dependent) your own essay or use it as a source, but you need It can allow smaller companies to cooperate if this strengthens their ability to compete with larger ones such as Sainsburys and Tesco. Quasar monopolized the market with the creation of an all-optical imputer known as Neutron. The market structure where the Tesco is operating, for example in the UK, there are many other players in the market which are offering the same products as the UK, hence the price and output of the products offered by Tesco is being decided by the supply and demand mechanism. Because the Euro would have the enhanced credibility of being used in a large currency zone, it would be more stable against speculation than individual currencies are now. Tesco adding eCommerce to the mainstream business model. The European Union plans to reduce greenhouse gases at least 20% by 2020 (compared with 1990 levels), raise in renewable energy's share of the market to 20% and cut overall energy consumption by 20% (compared with projected trends). Monopolistic competition: Tesco, a UK retailer that operates in the grocery sector. You can use it as an example when writing 10 minutes with: Types of Market Structures and Competition in UK, Explore how the human body functions as one unit in harmony in order to life //= $post_title The main ones are: The European Union is not a perfect society but it is an evolving project and constantly has to be improved. The main competitors are Tesco, Sainsbury's and Asda, making the three firm concentration ratio high. The Commission also monitors closely how much assistance EU governments make available to business ('state aid'). Get any needed writing assistance at a price that every average student can afford. What results so far? huge efforts will be done through their sales team, the main focus is the product availability. Below I have listed the advantages and disadvantages which were discussed by the chancellor Gordon Brown at the times of between 1999 and the year 2002 when the waves of countries in Europe joined the European Union and the currency: (http://news.bbc.co.uk/1/hi/special_report/single_currency/25081.stm). Tesco deals with a wide range of products, which has high demand in the market aiming at full customer satisfaction. The two organisations I will be comparing and contrasting are Tesco and Sainsbury's which I believe belong to the Oligopoly market structure. Conclusion. Tesco is headquartered in Welwyn Garden City, Hertfordshire, England in the United Kingdom. The retail sector. As a result of uncertainty in the market, Tesco broadened its forecast of profits for this year to between 2.4bn and 2.6bn - less than the 2.84bn predicted by analysts. Taxation Transport Justice, freedom Internal market Customs May 2010 showed a 4.2 per cent decrease in imports compared to April 2010 and a 20.8 per cent increase in imports compared to May 2009. This may lead to pockets of deeply depressed areas in which people cannot find work and areas where the economy flourishes and wages increase. A multinational company like Tesco cannot merge with another giant if that would put them in a position to control the market, though practice this rule only prevents a small numbers of mergers going ahead. In a perfect competition there are few entry and exit barriers, in this type of competition the companies target the mass audience and they differentiate their product with minor changes in the product attributes (Homogenous). Tesco was founded in the East End of London, London in 1919. The European Union is currently active in a wide variety of policies from 'human rights' to 'transport and trade'; below is the list of some of the policy areas of the European Union. There is no one big seller with any significant influence on the market. Under the European Union the members can travel and trade freely without any constraints as long as the members are trading in euro (the single European currency). In this type of industry firms usually follows pull strategy and make huge efforts in marketing and advertising to attract its target customers, the products in the industry could be highly differentiated or even be similar but hard of getting a hold and this is why businesses use branding or homogenous. The total value of UKs trade-in-goods imported for January 2009 to December 2009 was 162.7 billion, which has been upwardly revised by 238.0 million. It is illegal under EU rules for businesses to fix prices or carve up markets between them. Natural monopoly is where there are high fixed costs for example the energy industry like gas and electricity as well as water, telecommunications and the transportation industry like underground and rail. It is estimated the 3.5 million British jobs are dependent on* Britain's membership of the EU. their profits margin will vary but still always high. Retrieved from https://phdessay.com/market-structures-tesco/, Hire skilled expert and get original paper in 3+ hours, Run a free check or have your essay done for you, Didn`t find the right sample? The four common structures are: Perfect competition market. Examples of a perfect competition to its closest definition are in the financial market like stock exchange, currency exchange market and the bonds/certificates market. Businesses, involved in commercial transactions in different member states, would no longer have to face administrative costs of accounting for the changes of currencies, plus the time involved. The Commissions extensive powers to investigate and halt violations of European Union competition rules are subject to legal review by the European Court of Justice. Climate change is one of the gravest challenges facing humanity. The European Commission (representing the common EU interest). As a comparison the total value of UKs trade-in-goods imported to the UK from countries outside the EU in May 2010 was 14.0 billion and for June 2009 was 12.0 billion. Essay. Tesco Entering the Us Market. Market Share: According to Kantar, Tesco has 26.9% of the grocery market share in Great Britain. Oligopoly is defined as a concentrated market. Abstract. Tesco has already proven that they are committed towards being eco-friendly, Tesco Plc, the worlds No.4 retailer, plans to spend over 100 million pounds with British green technology companies over the coming year as it steps up its drive to halve carbon emissions by 2020.. The competitive market structure an organisation belongs to is determined by the nature of their product, the number and size of other firms in the market and the entry and exit conditions of that market. Our business in numbers. All the EU countries have different cycles or are at different stages in their cycles. But in applying these rules, it can take account of the interests of innovation, unified standards, or small business development. As the OFT only supervises what happens in the United Kingdom, there is the European Union which is active in a wide range of policy areas, from human rights to transport and trade, the European Union monitors all of the 27 countries that are part of the union, using similar techniques as the OFT but on a much larger scale, the policy to monitor and control competition is said as A fair deal for all and this policy is described as: (http://www.oft.gov.uk/ about/what/#named2) Tesco PLC is the leading English distribution group. Tesco PLC is a British grocery and general merchandise retailer that operates internationally with headquarters in Hertfordshire, England. From my understanding there are many possible reasons that the government should consider while joining Euro, joining Euro would reduced exchange rate uncertainty for UK businesses and lower exchange rate transactions costs for both businesses and tourists. Homogenous products are identical products or business e.g. However, from a regulatory view, monopoly power exists when a single firm controls 25% or more of a particular market. Following are the 4 leading supermarket chains in the United Kingdom Tesco, Asda, Sainsburys and Morrisons, these fantastic four have a combined share of 75.6 percent of the UK grocery market accord to the research done in the 12 weeks ending 1 November 2009 (Source: Kantar World pane) http://TNS_Worldpanel The four leading supermarkets in the UK supermarket oligopoly are Tesco, ASDA, Sainsbury's, and Morrisons. 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