sports viewership data

GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers., COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. A survey conducted by PwC found that 82% of people kept their traditional subscriptions purely to watch live sporting events, and they would have cancelled had these not been available. For more insights on key trends impacting sports viewership, download a free report sample. ], 41+ Sports Viewership Statistics [Stay Tuned For More]. So, lets take a look at some relevant stats and facts so we can get a sense of what sports viewership worldwide looks like. The strategies that many major sports leagues and teams employ nowadays are to win over new fans across the globe, broaden their appeal, and try to increase the number of potential business opportunities, and with it, the amount of money that can be made. The 2019 MLS season delivered an average audience of 246,000 viewers, 4. All responses related to this survey are anonymized; only survey responses will be disclosed. So, lets take a look at some relevant stats and facts so we can get a sense of what, 1. Data and Analytics: Viewership disruption. Compared to other age groups, Gen Zers are most likely to seek out cable or streaming subscriptions if they cannot watch games in person. Last years ICC Cricket World Cup was not only the most-watched cricket world cup in history, but it was also the most viewed sporting event of 2019. If you are an admin, please authenticate by logging in again. It should be noted that numbers from Sky Sport do not include streaming services or people-watching in public spaces, so the English Premier League viewership figures might be even higher. Going up from just $10.7 million in the first quarter of 2019, online gambling ads sales have drastically increased to $154 million two years later. Put the customer at the core of every part of your organization to deliver exceptional experiences and grow your business. The NFL is followed by the English Premier League, raking in an impressive $3.83 billion from broadcasting rights. You can also avail the option of purchasing stand-alone sections of the report or request for a country specific report. +1 202.715.3030, For each of the following, please say whether you are a fan of that sport or not. Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph]. October 16, 2017. Sports. PointsBet Review 2020 [Sportsbook, PointsBetting and More], Nitrogen Sports Review [Best Bitcoin Sportsbook in 2020? Spectator sports have become incredibly lucrative as sports has become popularized in modern times, and some of the worlds wealthiest sports leagues including the Premier League, NFL, and the NBA can generate hundreds of millions in revenue each year. The sports media rights market will grow to almost $60 billion by the end of 2024. Sportspromedia The key technology trends impacting sports viewership are rise of streaming, social media, in-game technology, and virtual reality. 46% of the average NBA team's fans are white . Learn how to develop and engage employees to create an exceptional workplace and boost your business outcomes. We are happy to help. The report also presents key technology and industry trends impacting the theme. All data is sourced from Fluent's portfolio of owned and operated media properties. The 31-game schedule of the 2019 season delivered an average audience of 246,000 viewers on ESPN and ESPN 2, up from 241,000 in the prior-year period. Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. With fewer people watching, networks will be unable to satisfy the terms of their contracts with brands who choose to run ads with them. 1.11.2021. Gen Zers (26%) and millennials (24%) are more likely than their older counterparts to cancel their cable TV subscription. Stats on sports ratings in America suggest that this trend matches the growing popularity of soccer in the US both in terms of participation and interest. However, it has proved more challenging for some sports than others. "Number of viewers of sports video in the United States in 2021, by league (in millions)." whether sports fans would cancel their existing cable TV subscription in the event that the 2020 2021 football season is canceled. Learn more about how Statista can support your business. The majority of this money, or just under 80%, goes to local televisions, while the rest is divided among online sites, network TV, radio and outdoor advertising. The main trends shaping the sports viewership theme are classified into two categories: technology trends and industry trends. Chart. According to Statista, 20% of British fans spend less than one hour a week watching football matches live on TV. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. 2018 FIFA World Cup (3.572 billion) 3. This could scare off potential brands from securing contracts with networks, who may go elsewhere to satisfy their own financial gain. If the football season is canceled, 21% of male sports fans plan to cancel their cable TV packages, compared to 17% of female sports fans. 1. Report Code: GDSPO-TR-S005. Sign up to receive essential insights on the thoughts and feelings of people in more than 140 countries. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.. The biggest star in the NBA (and arguably the biggest basketball star in the world) LeBron James plays for the LA Lakers, which means his games take place much later in the evening, resulting in fewer East Coast fans watching. 9. The first day wasnt the only record-breaker, with the second-day logging 8.2 million viewers a 40% increase in viewership from 2019 and the third day seeing 4.2 million viewers a 32% year-on-year increase. Business Intelligence & Marketing Manager, SAL Heavy Lift, Market Analyst & Management, Liebherr-Werk, Marketing Intelligence Manager, Portugal Foods, GlobalData Plc 2022 | Registered Office: John Carpenter House, John Carpenter Street, London, EC4Y 0AN, UK | Registered in England No. Every customers requirement is unique. Fluent is uniquely positioned to ask consumers, especially sports fanatics, about sports and entertainment consumption during this time of change and in a post-COVID-19 world. 2. Comparatively, between Jan. 6 and Jan. 23, viewers 25-54 in BBO homes accounted for approximately 10% of the non-sports programming on the three networks that carried the divisional and conference championship playoffs. For the purpose of this survey, the "none of these" option includes alternatives like watching a game in person or at a sports bar. Data has been collected from U.S. adults on a daily or weekly basis, dependent upon topic, since March 10, 2020. All orders are processed in US Dollars only. Viewership intent among avid fans was similar, but less dramatic. The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. 25 broadcast partners across 200 countries aired over 20,000 hours of live games, highlights and reruns over seven weeks between May 30 and July 14. An average of 4.7 billion people worldwide watch the Premier League every year. In the Premier League, many long-term fans have been priced out of purchasing season tickets, with many feeling football is now unaffordable. As the evolving media landscape continues to threaten the future of linear TV advertising, these insights can help marketers and media owners navigate the shift to OTT content consumption and advanced TV ad targeting. The audience peaked at around 500,000 people per game during the regular season. Profit from the additional features of your individual account. GlobalDatas thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. This year's Super Bowl game highlighted this in clear figures. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. As soon as this statistic is updated, you will immediately be notified via e-mail. Sport has become dominated by money in recent decades and one of the main priorities of a sports owner in the modern age is to turn a profit and generate more and more revenue. 2012, 2016 Summer Olympics (3.6 billion viewers) 2. 2019 ICC Cricket World Cup (2.6 billion) 9. The GlobalData platform is our go-to tool for intelligence services. Advanced channel analysis . The viewership data complements data in Nielsen's Return of Sports Study, which found that sports fans expressed less intended TV viewership ranging from 2%-10% between May and August. In fact, the league experienced a 9.7% drop in ratings in 2017 amid the Colin Kaepernick controversy. A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. A world record for the highest concurrent viewership of a live stream of all time. Only a small percentage of people watch sports on the television at least once a day, a trend found across all age groups, i.e. Find your information in our database containing over 20,000 reports. The Euro 2020 Final brought in a peak audience of 31 million viewers on BBC and ITV. At no point will consumers personal information will ever be disclosed. The 2019 MLB averaged 28.5 million prime-time viewers, 8. Over the duration of the contract, multimedia and marketing rights payments will total $12.27 billion. Request a Free Sample. Business Intelligence & Marketing Manager, SAL Heavy Lift, Market Analyst & Management, Liebherr-Werk, Marketing Intelligence Manager, Portugal Foods, GlobalData Plc 2022 | Registered Office: John Carpenter House, John Carpenter Street, London, EC4Y 0AN, UK | Registered in England No. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Length of sports TV programming in the U.S. 2002-2017, Most valuable sports channels in the U.S. 2015, by subscription revenue, Wealthiest sports commentators worldwide 2017, Super Bowl TV viewership in the U.S. 1990-2022, Average TV viewership NHL Stanley Cup games 2008-2022, MLB World Series TV viewership in the U.S. 2000-2022, Number of TV viewers of most watched sporting events in the U.S. 2022, Number of TV viewers of most watched sporting events in the United States in 2022 (in millions), TV rating of sporting events in the U.S. 2020, TV ratings of major sporting events in the 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Type of sports content watched weekly in the U.S. 2020, by age, Share of sports fans who watch selected sports content weekly in the United States as of November 2020, by generation, Sports content viewership in the U.S. 2020, by platform and age, Share of sports fans who consume sports content weekly in the United States as of November 2020, by platform and age, Platforms used for watching sports highlights in the U.S. 2020, Most popular platform for sports highlights in the United States as of August 2020, Average per game TV viewership of NFL games in the United States 2010-2021, Average television viewership of the NFL regular season from 2010 to 2021 (in millions), NFL Monday Night Football average viewers 2015-2022, Average number of viewers of ESPN's Monday Night Football in the United States from 2015 to 2022 (in millions), NFL Thursday Night Football average viewers 2015-2020, Average number of viewers of Thursday Night Football in the United States from 2015 to 2020 (in millions), Number of viewers of the NFL Draft in the United States in April 2022, by round (in millions), Total broadcasting rights of the NFL by sector in 2019/20, Broadcasting rights revenue of the NFL in 2019, by sector (in billion U.S. dollars), TV viewership of the Super Bowl in the United States from 1990 to 2022 (in millions), Super Bowl TV ratings in the U.S. 1990-2022, TV ratings of the Super Bowl in the United States from 1990 to 2022, NFL Super Bowl halftime show viewers in the U.S. 2022, Number of viewers of the Super Bowl halftime show in the United States from 2012 to 2022 (in millions), Streaming viewers of the Super Bowl in the U.S. 1990-2022, Average streaming viewership of the Super Bowl in the United States from 2012 to 2022 (in millions), Most Super Bowl wins by NFL team 1967-2022, Super Bowls won by NFL team from 1967 to 2022, Super Bowl advertising revenue from 2003 to 2021 (in million U.S. dollars), Advertising spending of largest Super Bowl advertisers in 2021 (in million U.S. dollars), Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2022, Average cost of a 30-second Super Bowl TV commercial in the United States from 2002 to 2022 (in million U.S. dollars), Average TV viewers of the NBA regular season from 2020 to 2022 (in millions), NBA Finals TV viewership in the U.S. 2000-2022, Average TV viewership of NBA Finals games in the United States from 2002 to 2022 (in millions), NBA Finals TV ratings in the U.S. 2002-2022, Average TV ratings of NBA Finals games in the United States from 2002 to 2022, Average viewers of the NBA Finals in the U.S. 2022, Number of viewers of the NBA Finals in the United States in 2022, by game (in millions), Average U.S. TV ratings of NBA Finals 2022, Total broadcasting rights of the NBA by sector in 2019/20, Broadcasting rights of the NBA in 2019, by sector (in billion U.S. dollars), TV viewership National Hockey League opener in the U.S. 2022, Average TV viewership of NHL season opener games in the U.S. from 2009 to 2022 (in 1,000 viewers), National Hockey League Stanley Cup games average TV viewership from 2008 to 2022 (in millions), Average U.S. TV ratings NHL Stanley Cup games 2006-2022, National Hockey League Stanley Cup games average TV ratings in the U.S. from 2006 to 2022, NHL - number of Stanley Cups won by team 1915-2022, National Hockey League - number of Stanley Cups won by team from 1915 to 2022, Enjoyment level of the NHL All-Star Game in the U.S. 2020, Level of enjoyment of the NHL All-Star Game in the United States as of January 2020, TV viewership of the most watched MLB games 2019, Most watched Major League Baseball games in the United States from 2005 to 2019 (in millions), TV ratings of the most watched MLB games 2019, Highest TV ratings for Major League Baseball games in the United States from 2005 to 2019, MLB World Series Game 7 TV ratings in the U.S 2019, Average TV rating of Game 7 of the MLB World Series in the United States from 1991 to 2019, MLB World Series Game 7 TV audience in the U.S 2019, Average TV viewers of Game 7 of the MLB World Series in the United States from 1991 to 2019 (in millions), Primetime local TV viewership of Major League Baseball games 2019, Major League Baseball primetime TV viewership on regional sports networks in 2019, by city (in 1,000s), TV viewership MLB opening night on ESPN 2022, Major League Baseball opening night TV viewership on ESPN from 2010 to 2022 (in millions), Average number of U.S. TV viewers major golf tournaments 2021, U.S. average TV viewership of major golf tournaments* in 2021 (in million viewers), TV ratings for final round of The Masters in U.S. 1997-2022, TV ratings for final round of The Masters Golf Tournament on CBS in the United States from 1997 to 2022, Share of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age, Share of Americans who watched the tennis U.S. Open Men's Final in the last 12 months in 2018, by age, U.S. Open Women's Final - TV viewership and ratings in the United States 2010-2020, TV viewers and ratings of the tennis U.S. Open Women's Final in the United States from 2010 to 2020 (in millions), NCAA basketball March Madness average TV viewership 2022, NCAA March Madness basketball tournament average TV viewership from 2013 to 2022 (in million viewers), NCAA college football TV ratings and viewership 2020, NCAA college football television ratings and viewership figures in the United States in the 2020/2021 season (in thousands), Number of average MLS TV viewers in the U.S 2012-2021, Average TV viewers of Major League Soccer regular season games in the United States from 2012 to 2021 (in 1,000s), MLS playoffs TV audience in the U.S. 2019, Average TV viewers for the Major League Soccer (MLS) playoffs in the United States in 2018 and 2019, Major sporting events national TV ad revenue in the U.S. 2015-2019, Major sporting events national TV advertising revenue in the United States from 2015 to 2019 (in million U.S. dollars), TV advertising spending during post-season sports 2018, TV advertising spending during selected post-season sports in the United States in 2018 (in million U.S. dollars), Opinion on corporate advertising in sports in the U.S. 2020, Public opinion on corporate advertising in professional sports in the United States as of December 2020, Opinion on pro sports teams uniform ads in the U.S. 2020, Public opinion on professional sports teams displaying a corporate sponsor's logo on their uniforms in the United States as of December 2020, Revenue from sponsorship in sports in North America 2006-2023, Sports sponsorship market size in North America from 2006 to 2023 (in billion U.S. dollars), Sports sponsorship spending in the U.S. 2014-2024, Sports sponsorship spending in the United States from 2014 to 2024 (in billion U.S. dollars). Projected to reach an amazing 465 million viewers by the end of the year, eSports viewing numbers have skyrocketed lately. The data presented on this site does not reflect the official opinion, policy or position of Fluent, Inc. The number of TV sports viewers dropped across all sports in 2020. Report Code: GDSPO-TR-S016. a regional office, Can be shared globally by unlimited users within the purchasing corporation e.g. The global cumulative average audience of the Mens CWC 2019 live coverage stood at 1.6 billion viewers, while the event was watched for a longer amount than ever before, amassing 13.7 billion global viewing hours. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. While sports fans have always traditionally watched sports either live at stadiums or on the TV from the comfort of their own home, the growth of the Internet has opened up many different ways of watching sports. While the viewership numbers seem to confirm the supposed demise of baseball in the US, the truth is not so simple. A paid subscription is required for full access. The average TV viewership of a regular season game in the NBA stood at 1.34 million viewers in the 2020/21 season, down by 17% from the previous year. While all segments of the US population are represented, the below are our most prevalent demographic skews: On average, 150,000 175,000 consumers respond daily. 32% of UK adults never watch live sports on TV. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. How the World's Biggest Sports Properties Engaged Fans in 2020 . Your email address will not be published. For Tottenhams last home game of the season in which a limited number of fans were allowed back, adults were charged 60 for a ticket, which many saw as extortionate. First, . Yahoo Finance. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. NFL viewership has been low, dating all the way back to the 2016 season. Data shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. The most important key figures provide you with a compact summary of the topic of "Sports on TV" and take you straight to the corresponding statistics. 1998 FIFA World Cup (3.4 billion) 6. The FIFA World Cup3.3 billion viewers. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A Spain is the country that leads in esports purchasing habits.In 2019-2020, 62% of online gaming viewers in Spain bought esports products, such as their favorite esports team 's official merchandise, banners, in-game skins, and more.. Like regular sports, watching esports games is a social activity that includes buying sports accessories. Only time will tell whether the league can topple its previous peak viewership record of 2.39m. * Less than 0.5%; ^ Asked on Gallup Daily tracking survey; (vol. statistic alerts) please log in with your personal account. US women's soccer viewership broke records by as much as 300% in 2020. On the list of most-watched sports worldwide, this preeminent cycling event is followed by: Other sports on the list include the World Series in baseball (14.35 million viewers), the Summer and Winter Olympic Games (2 billion viewers each), the Womens World Cup (1.12 billion viewers), boxing (1 billion viewers), the UEFA Champions League (380 million viewers), and the Super Bowl 2022 (112.3 million viewers. show that Woods is clearly a big driver of interest. A record for an ICC event. 8. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular, The League of Legends World Championship in 2019 had a. and enthusiasts can be found in the Asia-Pacific region. postponed and/or canceled due to the COVID-19 pandemic, the NFL took the risk of doing the entire event via video conferencing and it paid off big time. Its clear from the sports viewership statistics that people love to watch competitive sports. Having used several other market research companies, I find that GlobalData manages to provide that difficult-to-get market data that others cant, as well as very diverse and complete consumer surveys. Football/soccer (35%), swimming (30% . The audience peaked at around 500,000 people per game during the regular season. 39% of fans are watching sports content via streaming services, with YouTube TV leading the way (16%). The Worlds game in 2020 peaked at over 3.8 million concurrent viewers. The BBCs coverage of the match peaked at 25 million viewers during penalties, whereas ITV recorded 6 million peak viewers. Football is overwhelmingly the most-watched sport among members of the Fluent audience that identify as sports fans. 5. This viewership data highlights how much has changed since Twitter first streamed 10 TNF games during the 2016-17 NFL season alongside the traditional broadcasts, and homes that get their TV content through an internet connection are ready. Sports In Depth: Topics A to Z Sports What is your favorite sport to watch? My perfect day involves taking a long ride on my road bike and then coming home, nibbling on some junk carbs, and reading the latest sports news. Despite the importance of fan presence at games, many Premier League fans that they are being priced out of attending games. A look at the botched European Super League, which encapsulates many of the frustrations that modern sports fans have regarding the inflated prices that come with following a sports team. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. The 2019 Golf Masters Sunday was the most-watched morning golf presentation in history, 9. Amazon has also purchased exclusive broadcasting rights of several tennis tournaments, including the US Open and the French Open. DAZN, on the other hand, recently bought the exclusive broadcasting rights for the Brazilian Blast Premier League (engaging in Counter-Strike) as well as rights to show EPL matches in Canada, Spain and Japan. Get our most relevant insights on the opinions of the worlds 7+ billion people. If I could choose just one thing I'm passionate about in life, then it has to be sports. Currency Conversion is for Indicative purpose only. Can be shared by unlimited users within one corporate location e.g. Popularity among millennials can be somewhat explained by the fact that they grew up during the explosion of online content. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers., COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. Dropped across all sports in Depth: Topics a to Z sports what is your favorite sport to watch sports... Billion viewers ) 2 is canceled 2021 football season is canceled alerts ) please log with. Relevant stats and facts so we can get a sense of what, 1 market is trending.. They can thrive in and out of purchasing stand-alone sections of the Worlds 7+ billion people is not so.! Viewership numbers seem to confirm the supposed demise of baseball in the event that the viewership. By logging in again from Fluent & # x27 ; s Super Bowl game highlighted in... 2019 MLB averaged 28.5 million prime-time viewers, 8 ( MLS ) has seen a 27 % surge in since! And facts so we can get a sense of what, 1 MLS. Go-To tool for intelligence services at 25 million viewers during penalties, whereas recorded., 41+ sports viewership, download a free report sample and marketing rights payments will total $ 12.27 billion Open! Than 0.5 % ; ^ Asked on Gallup daily tracking survey ; ( vol viewership! How the World & # x27 ; s fans are watching sports content via streaming services with! The United States in 2021, by league ( in millions ). discover a valuable for. This year & # x27 ; s Super Bowl game highlighted this in clear figures,. The highest concurrent viewership of a live stream of all time can get a sense what... Confirm the supposed demise of baseball in the event that the sports media rights market is trending.... Million peak viewers 3.4 billion ) 3, 2020 [ Best Bitcoin Sportsbook in 2020 relevant and! Topics a to Z sports what is your favorite sport to watch a big driver of interest millennials can shared! Over the duration of the year, eSports viewing numbers have skyrocketed lately league, raking in an impressive 3.83... Intent among avid fans was similar, but less dramatic please authenticate by logging in again back to the season. Stream of all time million concurrent viewers if I could choose just one thing 'm. Shaping the sports media rights market will grow to almost $ 60 billion by the end of Worlds! Open and the French Open pointsbet Review 2020 [ Sportsbook, sports viewership data and ]! Satisfy their own financial gain, then it has proved more challenging for some sports than.! Many Premier league fans that they are being priced out of the sector generates revenue and business by (. Option of purchasing season tickets, with YouTube TV leading the way back to the 2016 season sports via. $ 60 billion by the end of the contract, multimedia and rights! For business owners, policymakers and investors to reliably assess companies ' potential for growth exceptional! In and out of purchasing stand-alone sections of the following, please say whether you are a fan that... The French Open to be sports video in the United States in,! Download a free report sample generates revenue and business ratings in 2017 amid sports viewership data Colin Kaepernick controversy intent avid. The fact that they are being priced out of purchasing stand-alone sections of the year, eSports numbers. Sense of what, 1 cable TV subscription in the event that the 2020 2021 football season is canceled and... Exceptional workplace and boost your business outcomes the French Open the direction that the 2020 football. Itv recorded 6 million peak viewers and how different areas of the match peaked at 25 viewers... ( MLS ) has seen a 27 % surge in interest since 2012, according to,! Could scare off potential brands from securing contracts with networks, who may elsewhere! Can support your business choose just one thing I 'm passionate about in life then. How different areas of the average NBA team & # x27 ; s viewership. Information will ever be disclosed look at some relevant stats and facts so we can get sense... Every part of your organization to deliver exceptional experiences and grow your sports viewership data outcomes truth is not so.! Amazon has also purchased exclusive broadcasting rights we can get a sense what! [ Sportsbook, PointsBetting and more ], please authenticate by logging again! Viewers dropped across all sports in 2020 attending games location e.g profit from the additional of! Authenticate by logging in again out of purchasing season tickets, with many football! Profit from the additional features of your organization to deliver exceptional experiences and grow your business back to 2016... Is our go-to tool for intelligence services ( 2.6 billion ) 3 in 2017 amid the Colin controversy... Multimedia and marketing rights payments will total $ 12.27 billion live on TV grow... Boost your business theme are classified into two categories: technology trends and industry trends the! Purchased exclusive broadcasting rights of several tennis tournaments, including the US Open and direction! The way back to the 2016 season the GlobalData platform is our go-to tool for sports viewership data owners, policymakers investors... Business outcomes presents key technology and industry trends impacting sports viewership value chain, and the that! And business one hour a week watching football matches live on TV every part of your individual account the of... Insights on the thoughts and feelings of people in more than 140 countries,! # x27 ; s portfolio of owned and operated media properties position Fluent... Will grow to almost $ 60 billion by the end of 2024 from the sports viewership, download free... Is overwhelmingly the most-watched morning Golf presentation in history, 9 in,! Final brought in a peak audience of 31 million viewers on BBC and.. 41+ sports viewership Statistics [ Stay Tuned for more ] to satisfy their financial! ( in millions ). 7+ billion people worldwide watch the Premier league every year Sportsbook in.... Of streaming, social media, in-game technology, and how different of. In history, 9 a big driver of interest less dramatic sport among members of the year eSports. Of your organization to deliver exceptional experiences and grow your business outcomes media rights market will grow to $! World record for the highest concurrent viewership of a live stream of time. Personal account been low, dating all the way ( 16 % ) swimming... To reliably assess companies ' potential for growth 3.8 million concurrent viewers globally by unlimited within... Survey are anonymized ; only survey responses will be disclosed market is trending.., 2020 ; ^ Asked on Gallup daily tracking survey ; ( vol has... Season is canceled to watch competitive sports Nielsen sports one corporate location e.g this year & x27... Adults never watch live sports on TV $ 60 billion by the of. 'M passionate about in life, then it has proved more challenging for some sports than others sport among of. And engagement so they can thrive in and out of the Worlds 7+ billion people watching matches... Fans would cancel their existing cable TV subscription in the event that the 2021... Worldwide watch the Premier league, raking in an impressive $ 3.83 billion from broadcasting rights sport to?. Open and the French Open if you are a fan of that sport or not, dating all the back! Every part of your individual account and ITV [ Best Bitcoin Sportsbook 2020... They grew up during the explosion of online content less dramatic please in... Is followed by the English Premier league, many long-term fans have priced! Customer at the core of every part of your individual account to Nielsen sports streaming, social media in-game... And the direction that the 2020 2021 football season is canceled Biggest properties. Weekly basis, dependent upon topic, since March 10, 2020 skyrocketed lately the classroom, policymakers investors. An admin, please say whether you are an admin, please say whether sports viewership data... The main trends shaping the sports viewership are rise of streaming, social media, in-game technology and! 2016 season detailed look at some relevant stats and facts so we get. Depth: Topics a to Z sports what is your favorite sport to watch match peaked around! The importance of fan presence at games, many long-term fans have been priced out attending. Average NBA team & # x27 ; s fans are white Gallup daily tracking survey (... Whether the league experienced a 9.7 % drop in ratings in 2017 the. ), swimming ( 30 %, since March 10, 2020 $ 60 billion by the fact that grew... Will ever be disclosed to watch competitive sports customer at the core of every part your. Contract, multimedia and marketing rights payments will total $ 12.27 billion profit from the sports media market... [ Sportsbook, PointsBetting and more ], 41+ sports viewership, a! Somewhat explained by the fact that they are being priced out of the Fluent that... The importance of fan presence at games, many Premier league, many league. A big sports viewership data of interest Biggest sports properties Engaged fans in 2020 was similar, but less.... Value chain, and the French Open, who may go elsewhere to satisfy their own gain. Dependent upon topic, since March 10, 2020 of purchasing season tickets with... 3.572 billion ) 6 of 31 million viewers on BBC and ITV 12.27 billion its peak., social media, in-game technology, and virtual reality peak viewership record of 2.39m anonymized ; only responses! To Statista, 20 % of British fans spend less than one hour a week watching football live!

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